END OF YEAR SHOW

Kingston University Communication Design MA



Jaehee Jeong

Jaehee Jeong is a graphic designer based in Seoul and London. And she studied the MA Communication Design at Kingston school of Art, London.

She mainly works on editorial design and explores print media. Also, Jaehee’s work focused on contemplating the ways of renewing the history, styles, conventions, traditions, and theory of graphic design. And as a woman and a generation member, she is working on observing the world and visualising it.


WOMEN (IN DATA)

This project explores the identity and ambitions of women reinvented in the digital realm it compare s and analyses how they differ from women in reality. By mainly focusing on digital algorithms and a utocompletion systems that show culturally biased data, the information was analysed and visualised. The purpose of ‘Women (in data)’ is to break down the identity of women reinvented in the digital realm. The bias data can contribute to inform on the biases that affect society in a wider sense affe cting people’s unconscious perception, that's why close attention is needed.

Keywords 


Feminism / The Gender Data Gap / Ambitions





Kingston School of Art, Kingston University
MA Communication Design: Graphic Design 2020/2021

Contact
explodeddesignschool@gmail.com
@exploded_design_school

In collaboration with
London Design Festival

Exhibition team
LIVE SHOW:
Anna Kehrer / Ells Flynn / Zeina Boukhaled

WEBSITE:
Jiani Liao

CATALOGUE:
Abhimanyu Bhatia / Alberto Ajelli / Liz Huang

Special thanks to
Claudia Chiavazza / Chang Liu / Yangyang Wu / Yifan Wu / Lucy-May Turner / Yongxin Bai

Tutors
Andrew Haslam / Cathy Gale / Max Ryan / Naho Matsuda / Tao Lin